Earlier this month another wave of EMA consumer advertising commenced promoting EMA to young people and their parents or carers, including for e2e and apprenticeships.
The ‘spy’ themed advertising, which is consistent with previous EMA marketing, will run over the next four weeks.
Target audiences are being reached through the following means:
- TV advertising on ITV, channel 4, channel 5 and national satellite channels
- Radio advertising in regional radio stations across England
- Advertising in many popular women’s magazine’s such as Chat, Bella, Woman’s Own and Take a Break
- Thousands of posters on phone kiosks and buses
- Online activity
To view the adverts and artwork access the campaign resource server at www.lsc.gov.uk/campaignresources.
Visit www.direct.gov.uk/ema for further EMA information and resources.
